Failed Reason Summary/Filter in Broadcast Analytics
Shi Yen
The current Broadcast Analytics feature is helpful for monitoring broadcast performance to identify the delivery rate. The status filter is especially useful for identifying contacts based on their message status.
However, when filtering by the "Failed" status, all failed contacts are displayed in a single list. If there are multiple failure reasons, users currently have to manually browse through each page to identify them. Since the failed reasons are not grouped, it is easy to overlook some failure reasons, especially when they affect only a small number of contacts.
It would be beneficial to introduce one or both of the following enhancements:
- A summary section that groups and displays all failed reasons along with the number of affected contacts for each reason.
- A filter function for the "Failed Reason" column, allowing users to filter contacts based on a specific failure reason.
These would enable users to quickly identify all failure categories, understand the distribution of failed reasons, and find out the affected contacts more efficiently. Also, this would help users troubleshoot issues more effectively and optimize their broadcast messages for better delivery performance next time.