Let your AI Agent handle conversations from Click-to-WhatsApp ads
Previously, AI Agents could only respond to conversations started directly through a connected WhatsApp channel. Even when a reply was sent, the AI Agent didn’t know which ad the customer came from, making it harder to provide relevant responses.
Now, when deploying an AI agent, you can choose Click-to-WhatsApp ads as a trigger and connect up to five ad IDs from Meta Ads Manager. The AI Agent will receive the ad details, such as the headline, text, and link, so it can better understand the context behind the customer’s message.
You can also duplicate an existing setup to create a separate version for Click-to-WhatsApp ads and regular conversations. Existing setups will continue working as before.